Books matching: public relations
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- #1
Save:'Toxic Sludge Is Good for You: Lies, Damn Lies and the Public Relations Industry' by John Stauber is an eye-opening exposé on the deceptive practices of the public relations industry. Through a collection of articles and case studies, the book delves into the dark underbelly of corporate greed and government manipulation, revealing how PR campaigns are used to misinform and manipulate the public. Stauber's writing style is described as enlightening, engaging, and thought-provoking, challenging readers to rethink the information they consume and question the narratives fed to them by powerful entities.
- #2
Save:'Crystallizing Public Opinion' by Edward L. Bernays is a seminal work that delves into the manipulation of public opinion through the lens of public relations. The book, published in 1923, explores the techniques and strategies used to sway the masses and shape societal norms. Bernays, considered the master of public relations, shares insights on how individuals and organizations can influence public perception and behavior. The writing style is described as insightful and reflective of a bygone era, offering a historical perspective on the evolution of PR tactics.
As a matter of fact, the actual phrase is completely understood by only a few, and those only the people intimately associated with the work itself. But despite this, the activities of the public rela... - #3
Save:'Trust Us, We're Experts!' by John Stauber and Sheldon Rampton unveils the manipulation and corruption within the scientific and public relations industries. It exposes how big corporations fund scientific studies to manipulate outcomes in their favor, leading to misinformation and deception. Through case studies and historical insights, the authors shed light on how industry influences science, politics, and public opinion, ultimately jeopardizing the democratic process and public well-being. The writing style is engaging, informative, and eye-opening, revealing the intricate web of deceit and greed that underlies modern science and expert opinions.
A third party endorsement can position a new brand so that it’s poised for great success or, conversely, can blunt a serious problem before it gets out of hand and proves disastrous for a particular p... - #4
Save:Propaganda by Edward Bernays is a groundbreaking book that delves into the world of propaganda and its impact on various aspects of society. The book explores how propaganda has been used in politics, arts, education, and business, shaping power relations in ways that challenge conventional perceptions. Bernays is credited with revolutionizing modern advertising and commercial practices, making this book a pivotal work that sheds light on the manipulation of public opinion through subtle marketing techniques. Despite being written almost a century ago, Propaganda remains relevant and thought-provoking, offering insights into the mechanisms behind mass psychology and the control of public perceptions by invisible influencers.
The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society const... Death In The Fifth Position by Edgar Box (Gore Vidal) is a mystery novel set in the NYC dance world during the time of McCarthyism and the Cold War. The plot revolves around a NYC press agent, Peter Sargeant, who is hired by a ballet company to handle a murder case involving the company's choreographer with Communist ties. The story unfolds with surprising twists, showcasing Vidal's trademark acerbic wit and colorful characters from the theatre world. The novel is described as absorbing, fun, and well-paced, capturing the essence of the period with themes of labor unrest, conflict over sexual and gender identity, and political intrigue.
Peter Sargeant finds himself entangled in the murder investigation, becoming an amateur detective as he navigates through the complexities of the ballet company, encountering various members of the troupe and getting involved in their personal lives. The book is praised for its intriguing plot, engaging characters, and the witty narrative style that keeps the readers hooked till the end. Despite mixed reviews, the book is appreciated for its historical context, sharp writing, and the portrayal of the NYC dance scene intertwined with mystery and suspense.
"Media Control: The Spectacular Achievements of Propaganda" by Noam Chomsky delves into the manipulation and control exerted by the media and government on public perception and opinion. Chomsky highlights instances where the media perpetuates falsehoods and biases, shaping public discourse and swaying opinions towards government agendas. Through examples like the Gulf War and the Vietnam War, Chomsky exposes the insidious tactics employed to mold public sentiment and justify political actions. The writing style is concise and informative, offering a critical analysis of how propaganda influences societal norms and beliefs.
Another group that was impressed by these successes was liberal democratic theorists and leading media figures, like, for example, Walter Lippmann, who was the dean of American journalists, a major fo...- #7
Save:Body Check by Deirdre Martin follows the story of Janna MacNeil, a publicist tasked with changing the image of the New York Blades hockey team. The book delves into Janna's challenges in getting the players involved in community events for positive publicity, specifically focusing on the clash between her and the team captain, Ty Gallagher. The plot unfolds with a mix of romance, hockey dynamics, and the struggles faced by the characters in balancing personal and professional aspirations. The writing style portrays a blend of fiery character interactions, emotional conflicts, and a backdrop of the hockey world, creating a captivating narrative that keeps readers engaged.
A publicist specializing in retooling clients’ images as well as damage control, Janna had been hired by Kidco Corporation to help transform the reputation of the New York Blades, the NHL’s Manhattan-... - #8
Save:In "Agent to the Stars" by John Scalzi, aliens seek the help of a Hollywood agent to improve their image before making contact with humanity. The book humorously explores the challenges of this unconventional first contact scenario, blending comedy with insights into Hollywood and the complexities of human-alien interactions. Scalzi's writing style is described as light, funny, and engaging, with a mix of absurdity and heartwarming moments that keep the reader entertained throughout the story.
Headsets are a godsend; they allow you to speak on the phone while leaving your hands free for the truly important things. My hands were currently occupied with a blue rubber racquetball, which I was ... - #9
Save:Elise, a 16-year-old struggling with loneliness and self-identity, stumbles upon an underground dance club where she finds acceptance and a passion for DJing. Through her journey of self-discovery and overcoming struggles, Elise learns the power of music and friendship. The book is described as a coming-of-age story with a focus on finding oneself and the importance of hope and love in difficult times.
What do you think it takes to reinvent yourself as an all-new person, a person who makes sense, who belongs? Do you change your clothes, your hair, your face? Go on, then. Do it. Pierce your ears, tri... - #10
Save:'This Lullaby' by Sarah Dessen follows the story of Remy, a cynical 18-year-old girl who is about to head off to college. Remy, who has seen her mother go through multiple failed marriages, has a strict rule of breaking up with boyfriends before things get too serious. However, when she meets Dexter, a messy and disorganized musician, her carefully constructed rules about love start to unravel. As their relationship develops over the summer, Remy begins to question her beliefs about love and relationships. The writing style in the book is described as engaging and realistic, with relatable characters and a fast-paced plot that keeps readers hooked until the end.
All my life I’ve been told about how my father wrote it the day I was born. He was on the road somewhere in Texas, already split from my mom. The story goes that he got word of my birth, sat down with...
